For over a decade, Dr. Marjorie McRae has focused on the design and implementation of process and market research studies for energy efficiency, demand response, renewable energy, market transformation, information, and new technologies programs in all sectors. Her experience includes program planning and the estimation of free-ridership and program impacts.
She is the author of DSM Evaluation: Six Steps for Assessing Program Effects, a guide to process and impact evaluation and market research published by the Electric Power Research Institute (EPRI) and has provided expert testimony on process evaluation findings in regulatory proceedings.
Dr. McRae is a member of the Evaluation, Measurement, and Verification (EM&V) training team for the Association of Energy Services Professionals (AESP) and has conducted training as part of the International Energy Program Evaluation Conference (IEPEC). She holds a Ph.D. in psychology from The Wright Institute, an M.A. in economics from University of California, Berkeley, and a B.A. in economics from Goucher College.